Preferred muscle rub & recovery creams supplier.
About Vitalize
Vitalize was founded by Ayden Kelly, a high-performance coach with experience across NZ sport. After working with top hockey, rugby, and volleyball teams, he saw how vital recovery is to long-term performance. Backed by science and made clean, Vitalize offers natural recovery solutions designed to support movement, resilience, and results — without compromise.
Why Vitalize have partnered with BOOM NATION
"We are excited to partner with Boom Nation to help bring quality products to the health and wellness space."
The unique three stage application process sets a new standard for performance, wellness, and injury prevention.
The new generation of performance muscle rubs
Official Partners AFC
Vitalize is proud to announce our official partnership with Auckland FC, supporting the club both on and off the field. As a New Zealand-made brand focused on natural recovery and performance, we're excited to back a team that shares our values of dedication, resilience, and community.
Giving Back
Supporting both physical and mental well-being, Ayden is dedicated to making a real impact in the community with Vitalize. An example of this is where we donate $1 from the sale of every Vitalize product to the I Am Hope charity. As Ayden says, supporting the charity’s work around mental health makes perfect sense.
